What is Bulk SMS?
Bulk SMS gateway simply refers to the facility that enables the process through which sending numerous text messages from different number of sources to different mobile numbers of the random people. All this process is carried down by mobile marketing agency that conducts this service that is bulk SMS. It is the most effective way of marketing, in order to reach the targeted customers. Sending message is the most easiest and affordable method to promote the goods and services of the company. Companies need to send bulk sms to introduce new products and services. Companies need to send bulk sms to reach out their customers and introduce their new products in the market. This is the most cost effective way of marketing.
Benefits of SMS Marketing
SMS Marketing is an easy to execute marketing strategy. Not much higher budget is required by the company to conduct this campaign to target customers. So SMS Marketing is considered as most profitable and cost effective marketing strategy.
The following benefits of SMS Marketing are as follows:-
* Increase the sales and generate repeated sales: Bulk sms helps to generated new sales and enhance the repeated sales in the market. People are attracted to your products and services more by seeing the messages that are sent to them.
* Enhance the brand exposure: sms marketing not only generate the sales, but also helps to enhance the brand of the product. The branding is also increase, and further attract the customers.
* Personalized Message: personalized messages helps to target more customers, and attract them to your services. The people will be more influenced with these kind of messages than the normal messages.
* Used to send important messages: Bulk sms helps to send important messages to the existing customers.
* Provide value added services: Apart from bulk sms service, this web portal provides other value added services, in order to promote the goods and services of the business.
SMS Marketing helps to showcase all the products and services carried down in the business. It is done in two ways. First which will be delivered on DND numbers that is Do Not Disturb and other that is non DND numbers. Some people have opted for DND (Do Not Disturb) services, through which the company’s messages and information is not delivered, only personal messages will be delivered on the same. The bulk sms are Promotional SMS as well as Transactional SMS. These Two have different features that make them beneficial for the business.